Women Entrepreneur Books

I have taken up reading more books than ever before. I am all about self-development and realize it is a must as a business owner. 

I really try to find books that can uplift and motivate me especially when I am down or am having self-doubt. Our minds are our own worst enemy, we have to overcome this. 

Here are some of the best entrepreneur books for women:


Do you have a favorite book? Share it in the comments. 

Susie Liberatore is the owner, and Art Director, of Visions2images Creative Services. She helps established businesses grow their brand awareness by using digital marketing and professional branding techniques. With over a decade of agency and corporate experience, she brings businesses’ visions to life, while watching their return on investment increase.

Susie helps businesses grow their brand presence and connect with their target audience.

The Ultimate Branding Guide to Win New Clients in 7 Days

The Best Grandpa Gifts

I love shopping especially for the holidays, it is so fun! I usually let Antonio pick out gifts for people especially for Grandpa they are so fun, different, and unique. He really enjoys shopping. 


I put together a list of the best Grandpa Gifts! These are different and fun options for any grandpa. 

Susie Liberatore is the owner, and Art Director, of Visions2images Creative Services. She helps established businesses grow their brand awareness by using digital marketing and professional branding techniques. With over a decade of agency and corporate experience, she brings businesses visions to life, while watching their return on investment increase.
Susie helps businesses grow their brand presence and connect with their target audience.

The Ultimate Branding Guide to Win New Clients in 7 Days 

The Best Grandma Gifts

I love shopping especially for the holidays, it is so fun! I usually let Antonio pick out gifts for people especially for Grandma;  he has so much fun with it. 

I put together a list of the best Grandma Gifts! They are sure to have Grandma’s feeling good afterwards. Simple gifts go a long way. 

Susie Liberatore is the owner, and Art Director, of Visions2images Creative Services. She helps established businesses grow their brand awareness by using digital marketing and professional branding techniques. With over a decade of agency and corporate experience, she brings businesses visions to life, while watching their return on investment increase.
Susie helps businesses grow their brand presence and connect with their target audience.

The Ultimate Branding Guide to Win New Clients in 7 Days 

Best gifts for entrepreneurs

Being an entreprenur I have many other business friends and colleagues. I like to give whenever I can and thought the holidays are the perfect time. Everyone needs a little joy and surprise in their life. 

I put together some of the top favorite entrepreneur gifts that are Amazon rated, affordable, and two day shipping. WHATTT It’s seriously a win-win all around. 

Susie Liberatore is the owner, and Art Director, of Visions2images Creative Services. She helps established businesses grow their brand awareness by using digital marketing and professional branding techniques. With over a decade of agency and corporate experience, she brings businesses visions to life, while watching their return on investment increase.
Susie helps businesses grow their brand presence and connect with their target audience.

The Ultimate Branding Guide to Win New Clients in 7 Days 

The Top Nine Software Programs An Entrepreneur Needs

When I started my journey of being an entrepreneur I had no idea about all the amazing programs out there. These programs have REALLY helped me to create systems and flows for my clients and team.

WordPress: the best website platform.

WordPress is, by far, my favorite website platform to use. It is great to use for bloggers, creatives, e-commerce, and really any business. You will find that there are so many great benefits to the platform. Sign up here

Freshbooks: Get Your Accounting On Track

Business owners, automate your finance.. YES, you read that right. Have I told you that I love Freshbooks? I am not a fan of numbers and math, but this program makes my life one hundred percent better. Freshbooks is super easy to use. Sign up here.

Tailwind: Automate Your Pinterest

Pinterest is a great platform to use for all of your online business needs, but only if you know how to use it efficiently. You want to make sure that you have fresh content on Pinterest to get the best results possible. Fresh content on Pinterest is a new image that has not been shared to Pinterest before. This could be images for new blog posts, new pages, new product listings, and new images for existing posts, products, and pages. Tailwind is the perfect solution to scale your business online. Sign up here

Animato: Video making, made easy

Create impressive branding videos in minutes with Animoto’s drag-and-drop video maker. No video editing experience necessary.  Sign up here

Shopfiy: The website platform for e-commerce.

E-commerce is one of the biggest trends happening right now. It is a great way to make money and be an entrepreneur while doing a side hustle. I have helped dozens of websites.  Sign up here

Dubsado: The Program For All Your Automations

I have a list of contacts and sending out proposals, invoices, and even contracts that happen DAILY was tough. I was sick and tired of writing contracts, invoices, and legal documents all the time by myself. I had to reformat each one and had people print and sign contracts. Luckily, I found the perfect solution! There are so many great features, but automation is my favorite. If you are looking to simplify your client process, Dubsado is the perfect solution for anyone. Sign up here

Thinkific: Launch your online courses.

Thinkific is a software platform that enables entrepreneurs to create, market, sell, and deliver their online courses. Their mission is no less than to revolutionize the way people learn and earn online by giving them the tools they need to turn. Sign up here

Convertkit: The Best Email Provider

With ConvertKit, it’s easy to customize and embed forms on your website to turn casual readers into subscribers. Sign up here

Shopfiy: The website platform for e-commerce.

E-commerce is one of the biggest trends happening right now. It is a great way to make money and be an entrepreneur while doing a side hustle. I have helped dozens of websites. Sign up here

APR 18, 2020

WordPress is, by far, my favorite website platform to use. It is great to use for bloggers, creatives, e-commerce, and really any business. You will find that there are so many great benefits to the platform. Sign up here

Freshbooks: Get Your Accounting On Track

Business owners, automate your finance.. YES, you read that right. Have I told you that I love Freshbooks? I am not a fan of numbers and math, but this program makes my life one hundred percent better. Freshbooks is super easy to use. Sign up here.

Tailwind: Automate Your Pinterest

Pinterest is a great platform to use for all of your online business needs, but only if you know how to use it efficiently. You want to make sure that you have fresh content on Pinterest to get the best results possible. Fresh content on Pinterest is a new image that has not been shared to Pinterest before. This could be images for new blog posts, new pages, new product listings, and new images for existing posts, products, and pages. Tailwind is the perfect solution to scale your business online. Sign up here

Animato: Video making, made easy

Create impressive branding videos in minutes with Animoto’s drag-and-drop video maker. No video editing experience necessary.  Sign up here

Shopfiy: The website platform for e-commerce.

E-commerce is one of the biggest trends happening right now. It is a great way to make money and be an entrepreneur while doing a side hustle. I have helped dozens of websites.  Sign up here

Dubsado: The Program For All Your Automations

I have a list of contacts and sending out proposals, invoices, and even contracts that happen DAILY was tough. I was sick and tired of writing contracts, invoices, and legal documents all the time by myself. I had to reformat each one and had people print and sign contracts. Luckily, I found the perfect solution! There are so many great features, but automation is my favorite. If you are looking to simplify your client process, Dubsado is the perfect solution for anyone. Sign up here

Thinkific: Launch your online courses.

Thinkific is a software platform that enables entrepreneurs to create, market, sell, and deliver their online courses. Their mission is no less than to revolutionize the way people learn and earn online by giving them the tools they need to turn. Sign up here

Convertkit: The Best Email Provider

With ConvertKit, it’s easy to customize and embed forms on your website to turn casual readers into subscribers. Sign up here

Shopfiy: The website platform for e-commerce.

E-commerce is one of the biggest trends happening right now. It is a great way to make money and be an entrepreneur while doing a side hustle. I have helped dozens of websites. Sign up here

Increase Your Sales By Using This Technique 

As a branding expert, I only share ideas and tips that I love and adore, and would recommend to anyone. I take a lot of pride in my career and want others around to be successful as well. Animato  is offering 25% Off All Annual Plans With Code HOLIYAYS

Looking to create videos? DO IT YOURSELF using Animato. They have amazing features to make your life easier. 

    • Video making, made easy Create impressive videos in minutes with Animoto’s drag-and-drop video maker. No video editing experience necessary.
    • INCREASE SALES: 93% of businesses using video report it’s landed them a new customer.
    • DRIVE TRAFFIC: Drive customers to your website with videos about products, services, or content.

 

  • ENGAGE YOUR AUDIENCE: Stand out in the social feed. Video gets more likes and shares than other content.
  • ADD PHOTOS AND VIDEO CLIPS: Select a storyboard template or start from scratch. Then drag and drop photos and video clips right into your project.
  • PERSONALIZE YOUR VIDEO: Quickly adjust colors, fonts, music, and more to customize your video. Match your own style or brand with ease.
  • SHARE AND IMPRESS: Produce and share your video in moments. Wow friends and family or boost business sales and engagement.
  • Easy drag-and-drop interface: Simply drag and drop your own photos and video clips into pre-built templates to create share-worthy videos in minutes. No video editing experience needed!
  • Beautiful, versatile video templates: Our professionally designed templates offer you unrivaled flexibility. Easily customize videos to fit any brand or occasion.
  • Access to over a million stock assets: We’ve partnered with Getty Images to give you exclusive access to over 1 million stock photos and videos with our Professional and Business plans.

Animato  is offering 25% Off All Annual Plans With Code HOLIYAYS

Start your branding journey —> Join me over in my private little clubhouse for FREE RIGHT NOW, before we no longer accept new members!!  

videos2

Use Location Stickers in Your Stories to Increase Reach

As a branding expert, I only share ideas and tips that I love and adore, and would recommend to anyone. I take a lot of pride in my career and want others around to be successful as well.

It is no surprise that Instagram Stories are popping. If you don’t know that then you will want to catch up on some other blog posts. Instagram stories are used by 500 million users every day, you can use it to your advantage.

Locations stickers indicate that you’re in a particular location and that increases the chance that users searching for that place will see your content.
The best part? Tailwind now lets you schedule IG Stories, so you do not have to think on the spot what to post and can use it based on your content or campaigns.

 

However, rather than appearing in the main body of search, your Stories will appear in the Stories section – signified by a bright orange circle around the icon at the top of a search. People love this and it is HOT right now.

  1. Here is some ideas for you:
    Try to post a video, rather than a still image.  Although the Instagram algorithm is a closely-guarded secret, evidence suggests that video Stories are favored over still posts for Location Highlights!
  2. Tag yourself in your story! Seems silly. However, it actually helps curious users to navigate to your profile. @Mentioning yourself will give users a button to click to go right to your profile easily.
  3. Choose your location carefully. The more ultra specific you are on your location, the less chance that a wider audience will see it.

Instagram stories are fairly easy to use, and will help generate a new and different audience. So go ahead and use Tailwind to schedule and crush your IG stories.

So are you going to take a risk and try Instagram Stories?—> Join me over in my private little clubhouse for FREE RIGHT NOW, before we no longer accept new members!!

igstories2

Top Branding Books

As a branding expert I always love to find books that can inspire me along my journey. I always used to get told, if you aren’t learning and reading then what are you doing? I love to sit back and get inspired so that I can potentially grow my business and self. In fact, lots of people always come to me looking for advice, or the best design books, so I thought I would share some of my favorites.

Here are the top Branding Books:

  1. Branding on the Eastern Front Branding on the Eastern Front is both a testimony of how Western-born approaches must adapt to emerging economies, and a crash course in branding for entrepreneurs, marketers, and contemporary consumers of any kind.

  2. Building a StoryBrand: Clarify Your Message So Customers Will Listen Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

  3. Designing Brand Identity: An Essential Guide for the Whole Branding Team Whether you’re the project manager for your company’s rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch, and governance, Designing Brand Identity is a compendium of tools for branding success and best practices for inspiration.

  4. Brand Identity Breakthrough: How to Craft Your Company’s Unique Story to Make Your Products Irresistible Does your business have a story to tell? It should! From the moment you first opened your doors, you began crafting it. With every new product you release, you carve out an even more unique niche in your industry. This all builds up to one thing—brand identity. Does yours stand out from the crowd?

  5. Branding: In Five and a Half Steps Michael Johnson is one of the world’s leading graphic designers and brand consultants. His studio, johnson banks, is responsible for the rebranding of many notable clients, including Virgin Atlantic, Think London, BFI, Christian Aid, and MORE TH>N, and he has garnered a plethora of awards in the process.

  6. Badass Your Brand: The Impatient Entrepreneur’s Guide to Turning Expertise into Profit Forget everything you think you know about branding and “starting a business,” and throw out your “how to write a business plan” workbook. It’s never been easier to capitalize on the knowledge and expertise you already have, and with a few simple steps you can start making more doing what you love like the Badass that you are.

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** This post also contains affiliate links and I will be compensated if you make a purchase after clicking on my links.

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What’s Holding You Back? In Business Life..

We all face obstacles in life and experience some sort of negativity that brings us down. The other day, I started to think about being successful and what was really holding me back? What does “successful” even mean? What is holding you back from being successful?

Here are my thoughts about what held me back at one time:


  1. Time: There is never enough time. We can plan for things, but there will always be something else. How do I get work done when my son is sick? How do I get the floors cleaned when I have a deadline? How do I manage time for my client work? I use Trello as a way to track my time.
  2. Money: How many times have you said, “if only I had more money, I would do this.” Stop it. Either take a risk or wait, but the timing will never be right. Especially as a business owner.
  3. Clients: I’m not going to take on new clients that don’t pay me well. Truth bomb, you have to build them up. My clients haven’t happened because they started on thousand dollar contracts; no. It’s more along the lines of strategizing first. I have a great on board system and set up automation. 
  4. Overworked, underpaid – FIX IT:I will not cut myself short anymore, and I will make sure to charge what I need. I have to pay taxes, software, and so much more, so I need to make sure that I actually make a profit.

Successful is… being able to make changes and adapt. It’s being able to look forward and make the changes you need to make as a person. So many times, people think of success as having tons of money. While yes, that might be true, there is more to it than that. Manage your time better. STOP doing tasks that aren’t making money or can be pushed back for now.

why

 

** This post also contains affiliate links and I will be compensated if you make a purchase after clicking on my links.

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Social Media Can Ruin Your Life

Growing up we always had some sort of social media – AOL messenger, MySpace, Facebook, now we have a million different forms. Right?  The problem is that people don’t see why social media ruins certain aspects and how it should be used. Social media is a way to connect with friends and people. It seems that businesses run their brands on there and do well.

But when you are on it personally for yourself, yikes. It gets rough. How many freakin’ platforms do you need to be on actively? How many selfies do you need to take? How many times do you have to post the same picture to all the platforms? Why do we feel the need to do all that? It’s annoying. What else is annoying is all the freaking filters that come with it. The never-ending selfies and filters are NOT cute and makes you look ridiculous. I merely am being honest here.

Don’t forget to add in the messenger. You have to respond to people and then like what they say to you and respond to direct messages. What in the world have we become? But then when the moment comes where you need to have an in-person communication, people would rather text the information. WHAT? I am not good with speaking words but can write my words like a boss. So, I get it. But I would write something out, then read it to someone before I can text it.  

I like how phones let you know how much time you spend on social media now; it’s interesting to see how much time you waste on bits that actually do matter. AS a business owner, I have to keep up on all these platforms. But there comes a time when we have to let it go and get off our phones/computers. Business or personal, whatever it is. It needs to stop.

So how does social media truly ruin your life?

  1. Work: There is nothing worse than working in a corporate job and letting them see what you post. One post can end your career. Trust me, I have seen many people have this happen. You have to be careful with what you post and say. Even if your profile is personal, it still needs to be professional. You are not a teenager, don’t post that you are getting wasted. Don’t post that you hate your job. Don’t post that you hate your marriage. It affects your future, career, and personal life. 
  2. Marriage: This one is near and dear to me. People used to be worried about texting or phone calls. Now, there is Snapchat and Instagram where information can be deleted and hidden from your significant other. It can literally cost your marriage and life. Eventually, the truth will come out, and it will be what it is.
  3. Can we just use social media for posting uplifting posts? Can we use it to engage with our favorite businesses and friends? Go ahead and post selfies, but we don’t need your whole newsfeed to be saturated by it. Share with the world something positive and a story with that selfie so someone can relate to it.

socialmedia

** This post also contains affiliate links and I will be compensated if you make a purchase after clicking on my links.

Read our disclosure.

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