Use Location Stickers in Your Stories to Increase Reach

As a branding expert, I only share ideas and tips that I love and adore, and would recommend to anyone. I take a lot of pride in my career and want others around to be successful as well.

It is no surprise that Instagram Stories are popping. If you don’t know that then you will want to catch up on some other blog posts. Instagram stories are used by 500 million users every day, you can use it to your advantage.

Locations stickers indicate that you’re in a particular location and that increases the chance that users searching for that place will see your content.
The best part? Tailwind now lets you schedule IG Stories, so you do not have to think on the spot what to post and can use it based on your content or campaigns.

 

However, rather than appearing in the main body of search, your Stories will appear in the Stories section – signified by a bright orange circle around the icon at the top of a search. People love this and it is HOT right now.

  1. Here is some ideas for you:
    Try to post a video, rather than a still image.  Although the Instagram algorithm is a closely-guarded secret, evidence suggests that video Stories are favored over still posts for Location Highlights!
  2. Tag yourself in your story! Seems silly. However, it actually helps curious users to navigate to your profile. @Mentioning yourself will give users a button to click to go right to your profile easily.
  3. Choose your location carefully. The more ultra specific you are on your location, the less chance that a wider audience will see it.

Instagram stories are fairly easy to use, and will help generate a new and different audience. So go ahead and use Tailwind to schedule and crush your IG stories.

So are you going to take a risk and try Instagram Stories?—> Join me over in my private little clubhouse for FREE RIGHT NOW, before we no longer accept new members!!

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Social Media Can Ruin Your Life

Growing up we always had some sort of social media – AOL messenger, MySpace, Facebook, now we have a million different forms. Right?  The problem is that people don’t see why social media ruins certain aspects and how it should be used. Social media is a way to connect with friends and people. It seems that businesses run their brands on there and do well.

But when you are on it personally for yourself, yikes. It gets rough. How many freakin’ platforms do you need to be on actively? How many selfies do you need to take? How many times do you have to post the same picture to all the platforms? Why do we feel the need to do all that? It’s annoying. What else is annoying is all the freaking filters that come with it. The never-ending selfies and filters are NOT cute and makes you look ridiculous. I merely am being honest here.

Don’t forget to add in the messenger. You have to respond to people and then like what they say to you and respond to direct messages. What in the world have we become? But then when the moment comes where you need to have an in-person communication, people would rather text the information. WHAT? I am not good with speaking words but can write my words like a boss. So, I get it. But I would write something out, then read it to someone before I can text it.  

I like how phones let you know how much time you spend on social media now; it’s interesting to see how much time you waste on bits that actually do matter. AS a business owner, I have to keep up on all these platforms. But there comes a time when we have to let it go and get off our phones/computers. Business or personal, whatever it is. It needs to stop.

So how does social media truly ruin your life?

  1. Work: There is nothing worse than working in a corporate job and letting them see what you post. One post can end your career. Trust me, I have seen many people have this happen. You have to be careful with what you post and say. Even if your profile is personal, it still needs to be professional. You are not a teenager, don’t post that you are getting wasted. Don’t post that you hate your job. Don’t post that you hate your marriage. It affects your future, career, and personal life. 
  2. Marriage: This one is near and dear to me. People used to be worried about texting or phone calls. Now, there is Snapchat and Instagram where information can be deleted and hidden from your significant other. It can literally cost your marriage and life. Eventually, the truth will come out, and it will be what it is.
  3. Can we just use social media for posting uplifting posts? Can we use it to engage with our favorite businesses and friends? Go ahead and post selfies, but we don’t need your whole newsfeed to be saturated by it. Share with the world something positive and a story with that selfie so someone can relate to it.

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